Intralink is the leading provider of market access and business development services to British companies targeting the Chinese market. Through our award-winning Surrogate Sales Program™, we design and execute strategies to target your key customers and partners in China. Since 1990, we have worked with more than 400 clients to deliver new and incremental revenues, reduce costs and increase profits.
Enough has been said and written about China for everyone to know that it is the world’s second largest economy and one of the fastest growing. But long gone are the days when it was just a place to source and make things for export to the West. Today, China is as much a market for selling British goods and licensing British technology as the developed economies of Europe, America and Japan. This doesn’t mean that manufacturing in China is no longer relevant. On the contrary, it is more important than ever that British companies have local, in-country production bases to supply their growing Chinese customers as well as their western customers with a presence in China.
But notwithstanding the opportunities, China presents any newcomer with significant challenges. The plight of western intellectual property has been well documented, but the role of the state and state-owned enterprises, the importance of personal networks and relationships, the lack of transparency among many Chinese companies, and the sheer scale of the country are enough to put off or derail the plans of many would-be market entrants. Whether you are entering the market for the first time or looking for ways to reinvigorate your existing China business, Intralink is uniquely positioned to help.
As well as our sales and licensing activities, we assess market opportunities, develop distribution channels, and establish China sourcing and manufacturing operations. Through our Shanghai-based team of bilingual experts, we offer a transparent and hands-on approach, extensive in-country contacts, impartiality in the face of your strategic and partnership options, and a proven and unrivalled track record for delivering results.